3 Content Marketing Ideas the Financial Industry Should Steal

Google the phrase “index annuity,” and you will get more than 2.5 million hits. “ETF” nets 13.7 million. If web pages mentioning ETFs were people, the Honorable State of ETF would be the fifth largest in the U.S. My point is that there is a lot of noise out there related to financial products and a paucity of useful, relevant information. Continue reading